I thought I would mix it up and bring a little comedy for your day, courtesy of Renny Gleeson via a TED.com talk. This TED talk, 404: Page not found, is a few minutes of discovery around a frustrating issue that many people experience: a website that does not pull up and it leaves you with a boring page and a 404 page error. Many of us have experienced this while visiting other websites but at times, have seen this on our own websites. UGH! It can be so frustrating.
This video take a comical approach to this issue but also looks at how some companies have taken advantage of this issue to engage their customers, using their own fun brands, to bring a little fun to a not-so-fun issue.
Is your company bringing their brand into even the most frustrating areas of business and make customers feel a little less mad, upset, frustrated or maybe even make them smile? Watch this 404: Page not found video to give you a happy moment and possibly change a negative into a positive.
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