As a small business owner and professional bargain shopper, I often shriek every time I hear about a new piece of technology, be it a device,
How to write to your customer 101: Consumer insights for targeted website content
If you are anything like me, you've had a time where you're just sitting there with a pen and paper or an empty computer screen thinking, "How do I
YouTube Star: How to make small business videos a marketing tool for you
Youtube videos are one of the most effective marketing channels for any business. It is second only to Google, in fact, it is even bigger than
Why Your Website’s Speed Matters and 3 Tools You Can Use to Test It.
Your Website Speed Matters Your website's speed should be an important factor in many of your web design decisions. If your website is already up and
Facebook vs. Blog – Which One Should You Pick for Your Small Business?
Many small business owners begin their online presence with a Facebook page. Once they move up to a website, many ask if they should start blogging or
The Money Shot – How pictures can increase customer engagement
Growing up, I always heard people saying, “A picture is worth a thousand words.” I have found that to be true, pictures can tell a story and,
Top 10 reasons why you need a website designed for your small business
Ok, so maybe you are not really sold on why you need a website for your small business. Maybe your friends are telling you that you need one but
Type 3 Web Design – Modern Guide to Small Business Websites
Small business websites aren't the online brochures that they used to be. Today's modern business websites are active marketing tools that can help